We are looking for a creative and results-driven Social/Digital Media Marketing Officer to manage our online presence and promote our brand across various digital platforms. The ideal candidate will develop, implement, and optimize social media campaigns to engage target audiences and drive business growth.

Key Responsibilities:

• Develop and execute social media strategies across platforms such as Facebook, Instagram, LinkedIn, TikTok, and others.
• Create and manage engaging content including posts, images, videos, and stories.
• Monitor social media channels for trends, feedback, and engagement opportunities.
• Manage social media advertising campaigns, including budget allocation and performance tracking.
• Collaborate with internal teams to align marketing campaigns with business goals.
• Analyze and report on social media metrics and campaign effectiveness.
• Stay updated with digital marketing trends, tools, and best practices.
• Respond to audience comments and messages in a timely and professional manner.
• Assist in SEO and website content optimization efforts.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in social media marketing and digital campaigns.
• Strong understanding of major social media platforms and analytics tools.
• Excellent written and verbal communication skills.
• Creative mindset with attention to detail.
• Ability to work independently and as part of a team.
• Knowledge of video editing tools is a plus.