The Marketing Officer is responsible for promoting the organization's services, generating leads, enhancing brand visibility, and supporting student recruitment initiatives through strategic marketing campaigns.

Key Responsibilities

• Develop and execute marketing plans and campaigns.
• Manage digital marketing activities across social media platforms.
• Create promotional materials, brochures, and advertisements.
• Conduct market research and competitor analysis.
• Organize educational events, seminars, and workshops.
• Monitor campaign performance and ROI.
• Collaborate with counselors and destination managers.
• Generate and nurture prospective student leads.
• Maintain brand consistency across all channels.

Requirements

• Bachelor's degree in Marketing, Business, or related field.
• Experience in digital marketing and social media management.
• Knowledge of SEO, Meta Ads, and Google Ads.
• Creative thinking and content planning abilities.
• Strong analytical and communication skills.