We are seeking a detail-oriented and analytical Social Media Content Analyst to join our Social Media Team. The ideal candidate will be responsible for monitoring and analyzing social media content, tracking performance metrics, and providing insights to optimize our social media strategies. This role plays a crucial part in shaping our brand's online presence and engagement.

Key Responsibilities:

1. Content Monitoring: Regularly monitor and review social media content across various platforms to ensure it aligns with organization`s guidelines and legal/regulatory requirements.
2. Data Analysis: Collect and analyze social media data and performance metrics to assess the effectiveness of content and campaigns. Identify trends and areas for improvement.
3. Competitor Analysis: Research and analyze the social media activities of competitors to gain insights and recommend strategies to maintain or gain a competitive edge.
4. Content Optimization: Provide recommendations for content optimization based on data analysis, including suggestions for improving engagement, reach, and overall performance.
5. Reporting: Prepare and present regular reports on social media performance, highlighting key metrics, trends, and insights to relevant stakeholders.
6. Keyword and Trend Research: Conduct research to identify relevant keywords, hashtags, and trending topics to incorporate into content strategies.
7. Audience Insights: Identify and analyze audience demographics, behaviors, and preferences to tailor content and campaigns effectively.
8. Crisis Management: Assist in monitoring and addressing any social media crises or reputation management issues as they arise.

We are seeking a detail-oriented and analytical Social Media Content Analyst to join our Social Media Team. The ideal candidate will be responsible for monitoring and analyzing social media content, tracking performance metrics, and providing insights to optimize our social media strategies. This role plays a crucial part in shaping our brand's online presence and engagement.