Key Responsibilities:
1. Campaign Execution: Assist in the planning, execution, and optimization of digital marketing campaigns across various channels, including paid social (Meta Ads, etc.), paid search (Google Ads), and email marketing.
2. Social Media Management: Develop and manage social media content calendars, create engaging posts, and monitor social media channels for engagement and community feedback.
3. SEO Support: Conduct basic keyword research and assist with on-page optimization to improve website traffic and search engine rankings.
4. Content Creation: Collaborate with the content team to develop and publish a variety of digital content, including blog posts, website copy, and social media visuals.
5. Analytics and Reporting: Track and analyze key performance indicators (KPIs) using tools like Google Analytics. Prepare weekly and monthly reports on campaign performance, providing insights and recommendations for optimization.
6. Website Maintenance: Assist with updates to the client’s company’s website to ensure content is current and SEO best practices are followed.
7. Market Research: Stay up-to-date with the latest digital marketing trends, competitor activities, and new technologies to contribute to strategic discussions.
8. Team Collaboration: Work closely with other team members to ensure all digital marketing efforts are aligned with overall business goals.
 

Skills & Qualifications
1. Experience: Prior experience in a digital marketing role or a related internship.
2. Education: Bachelor's degree in Marketing, Communications, Business, or a related field.
3. Knowledge: Foundational understanding of digital marketing channels, including SEO, SEM, social media, and email marketing.
4. Technical Skills: Familiarity with digital marketing tools such as Google Analytics, Google Ads, Meta Ads Manager, and social media management platforms.
5. Analytical Skills: Strong ability to analyze data and translate it into actionable insights.
6. Communication: Excellent verbal and written communication skills with a keen eye for detail.
7. Eagerness to Learn: A proactive attitude and a strong desire to learn and grow in the field of digital marketing.