Develop and Implement Marketing Strategies: Conduct research to create digital marketing strategies and new campaigns, including planning content for social media and newsletters.
Content Creation and Management: Collaborate with designers, photographers, and video teams to produce engaging content for Instagram, Facebook, and newsletters, including writing captions and creating Instagram stories.
Performance Analysis and Optimization: Measure and report the performance of digital marketing campaigns, assess against goals (ROI and KPIs), and utilize analytical skills to optimize customer experience and campaign effectiveness.
Influencer and Social Media Management: Research, coordinate, and execute influencer marketing strategies while preparing monthly social media strategies and reports using Google Slides.
Creative Growth and Trend Analysis: Brainstorm innovative growth strategies, identify trends and insights, and optimize spend and performance based on these insights.
Job Specification
A good understanding of the fundamentals of marketing and digital marketing with BBA preferred
Familiarity with current technologies, like desktop sharing & cloud services, word-processing software and spreadsheets (e.g. MS Office), ChatGPT, canva